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Conference on the Impact of the Campaign

November 4-5, 1994

The Conference on the Impact of the Campaign focused on data and surveys surrounding campaign efforts. Participants reached a general consensus regarding the need for contextual data surrounding campaigns, while reaching only disagreements concerning sample design and other specifics. Thus, the Board proposed the formation of a standing committee composed of a subset of conference participants. The committee would guide the Board, and help plan and write more concrete proposals. For now, the Board recognized the need for ANES to shepherd campaign studies, specifically regarding collection of macro data. However, more accurate research on the impact of campaigns would require a very large respondent group and much more funding. Thus, ANES chose not to seek funding to implement study changes in 1996, unless viable options appeared.